TDWI Solution Spotlight IBM 2013

Join Us in Baltimore for Free Analytics Education!

Creative Commons Attribution to Sarah W.V.

July 17, 2013 
view hotel information

Analytics are the foundation of any successful business plan. Join your peers in Baltimore, Maryland, for the TDWI Solution Spotlight, a complimentary half-day event that will show you the essential components of an effective analytics program, as well as what you need to take your use of analytics to the next level.

Find out:

  • How to establish an analytics practice or take analytics to the next level
  • Techniques to make business analysts more productive and help them work more closely with the data warehousing team
  • How to help companies better leverage information in data warehouses and other sources to obtain deeper insights and make better business decisions
  • How to understand what makes a good business analyst, what obstacles organizations put in their way, and how to make them more effective
  • How to understand differences between exploratory analytics and data mining
  • How to identify different types of analysts, what they do, how they do it, and what tools they need to do it

Register Today

Please note: This event is open to all BI and DW professionals from user organizations. This event is not open to representatives from vendor organizations.


7:30–8:30 a.m. Registration and Breakfast
8:30–8:35 a.m. Welcome and Introductions
8:35–10:05 a.m. Spotlight on Big Data Analytics,
Claudia Imhoff, President and Founder, Intelligent Solutions, Inc.
10:05–10:20 a.m. Break
10:20–10:50 a.m. Contextual Categorization of Data for Analysis,
Richard Gristak, Senior Director BI Practice, Ciber
10:50–11:20 a.m. TIAA-CREF: How I Learned to Love Data Analytics,
Jack Galvin, Director Forensic & Special Investigations, TIAA-CREF Financial Services
11:20–11:50 a.m. Smarter Analytics from Big Data, Larry Heathcote, Program Director, IBM PureData System
11:50 a.m.–12:10 p.m. Q&A with customer, BP, and IBM speakers
12:10–12:15 p.m. Closing & Drawing


Solution Spotlight Analytics Presentations

Spotlight on Big Data Analytics 

Claudia Imhoff, President and Founder, Intelligent Solutions, Inc.

Big data—it seems you can’t listen to a Webcast, read a technical article, or talk to a peer without the term coming up repeatedly. Is it important for analytics? You bet, but it can also be disruptive to the traditional BI architectures that primarily deal with data in structured formats. Is there real value in big data? How do we begin to analyze large volumes of unconventional data? Is the value only in customer analytics? How do you get started incorporating big data into your analytics environment? What skills do you need to analyze this new big data?

These questions and more will be the focus of this Solution Spotlight. Claudia Imhoff brings her practical approach to analytics to the big data world. She will discuss:

  • The types of big data and why we need it
  • Examples of big data analytics
  • Case studies
  • Getting started with big data

Customer Case Study: Contextual Categorization of Data for Analysis

Richard Gristak, Senior Director BI Practice, Ciber

In order to effectively analyze big data streams (data in motion), full context of the data is required. So what does this mean and how do you find context beyond raw parsing of the stream? What is the root of knowledge being fed and how do you leverage abbreviations, shorthand, acronyms, common usage, and misspellings? This context brings color to what the data really means. Once the context is understood, it drives how the data is stored, managed, and ultimately analyzed for greater insight and better business decisions.

Customer Case Study: TIAA-CREF: How I Learned to Love Data Analytics

Jack Galvin, Director Forensic & Special Investigations, TIAA-CREF Financial Services

TIAA-CREF takes a “historical to current” view of the evolution of big data analytics with an interesting approach to data analytics and investigation highlights.

Smarter Analytics from Big Data 

Larry Heathcote, Program Director, IBM PureData System

IBM provides the industry's most comprehensive portfolio of business analytics and information management solutions to help you manage and maximize the value of all of your information assets to make smarter decisions, resulting in better business outcomes. Our enterprise-class big data platform complements your existing infrastructure investments, helping solve your big data problems faster to gain a competitive edge.

You will learn:

  • How to drive more and deeper insights from all of your information 
  • How to discover new opportunities 
  • How taking action delivers results 
  • How expert integrated systems can get you there faster and easier

Register Today


Hotel Information

Sheraton Baltimore Inner Harbor
Loch Raven Room
300 South Charles Street
Baltimore, Maryland 21201
Phone: (410) 962-8300

Complimentary self-parking is available at the Sheraton Baltimore Inner Harbor parking garage. Please bring your parking ticket to the TDWI/IBM registration desk for validation.

Dates and Locations:

Houston, TX
October 8, 2013
8:30 am–12:15 pm

Sponsored by:


None. This is a complimentary event!