Frank BuytendijkBeingFrank Keynotes and Research
What Is True? What Is Real? What Is Good? The Questions Business Analysts Should Ask
In IT, we think too much and reflect too little. NIH (Not Invented Here) is a common syndrome among IT professionals, who like to think they know it all. But most problems in IT, such as the one version of the truth and the value of analytics, governance, architecture, and so forth were already figured out a long time ago—by the great philosophers. After his well-received TDWI keynote in 2010, Frank will share —in his usual provocative and funny style—how the old philosophers would react to modern themes in IT.
Frank Brooks Director of Data Management and Information Delivery and Chief Data Architect, BlueCross BlueShield of Tennessee
Building the Foundation for a Successful Information Strategy
When implementing an enterprise information strategy, IT generally focuses on the related tools and technologies for managing data and producing information while the business focuses on the visible reporting and analytic results they expect to receive. This presentation covers how BlueCross BlueShield of Tennessee focused on three key fundamental components: information architecture, information governance, and an appropriate organization. This approach delivered award-winning results. Learn how these three often overlooked or undervalued components work together to form a solid foundation for the successful implementation of an overall information strategy.