TDWI World Conference

Prerequisite: This course assumes experience in implementing data warehousing and BI.

Evan Levy

CBIP

Many companies have invested in their business intelligence systems and have been able to show the value of integrated, cross-functional data through improved business performance and execution. Having access to this data has delivered significant return on investment, operational efficiencies, and even competitive differentiation. However, data warehousing is only the tip of the ice berg when it comes to addressing enterprise data integration.

The holy grail, to many, is providing operational data integration—and enabling data correction at the source. Unfortunately, many companies have forgotten that they’ve been investing in data integration for years—with their data warehouses.

In this session, consultant and author Evan Levy describes how the existing methods and practices in place with the data warehouse can be expanded to support (and strengthen) MDM. Evan will describe where the MDM and BI combination makes sense and where the combination presents risk. When done right, not only can the data warehouse strengthen an MDM effort, but MDM can breathe new life into your data warehouse.

You Will Learn

• The difference between CDI and MDM from ETL and the data warehouse
• The "hidden gems" of the data warehouse—how to leverage existing development practices for MDM success
• The different approach to data quality, data correction, and integration in an MDM and DW environment
• MDM and BI co-dependence—use cases where BI benefits from MDM and where MDM leverages BI
• How to strengthen the data warehouse program with operational data integration

Geared To

• BI architects; data architects; BI/DW developers