The Chicago 2013 Conference is Now Over

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Keynote Presentations


Ken Rudin
Director of Analytics
Facebook

 

Big Data, Bigger Impact

In most companies, data and analytics have historically been considered a service. However, analysts are now taking a more proactive role in driving businesses, and the more recent introduction of big data has accelerated this trend. This new world comes with a new set of best practices for leveraging big data and driving even bigger results. This session will discuss several of these best practices focused on getting the biggest impact from big data and driving a proactive, data-driven culture. We’ll cover how to integrate big data into your current environment, and discuss approaches that enable you to maintain standards for your centralized big data store while still maintaining flexibility for users. Then we’ll discuss how to use this data to affect your business, including using a high-impact analysis cycle, structuring your analytics team, and creating an analytics culture focused on outcomes rather than insights.



Bill Franks
Chief Analytics Officer
Teradata

Cutting through the Hype: What You Really Need to Know About Big Data

Based on content from the popular book Taming The Big Data Tidal Wave, this educational and thought-provoking presentation will cut through the hype around big data and help the audience better understand what they need to do to succeed with big data in their organizations starting today. Included in the discussion will be examples of big data and the value it can drive, factors that make big data both different and yet more of the same, staffing considerations, tips on getting started, and perspectives on the future of big data.