MDM Home

Jill Dyché

CBIP

Management guru Peter Drucker once said, “There is only one valid definition of business: to create a customer.” But creating, managing, and maintaining information about our customers—and our products, financial assets, and other master data—is only a means to an end. In her conference keynote, consultant, author, and conference co-chair Jill Dyché will offer examples of how MDM and data governance are no longer fringe projects, instead emerging as an ever more-widely adopted business capabilities that transcend infrastructure and drive business value.