TDWI World Conference Fall November 7-12, 2010

Prerequisite: None

Kevin D. Rooney

When the CEO walked into Kevin Rooney’s office and asked for him to look at how we established our insurance rates and how we could more confidently predict the impact that our price changes would have on the market and our bottom line, it was a business technologist’s dream assignment--a core strategic function that has immediate business impact and requires fast and accurate analytics--with the ultimate executive sponsorship. Now all he needed was infrastructure, data architecture expertise, capital, massive amounts of data and a new way to look at old problems. And he needed it yesterday. This is the true story of how one small insurance company leveraged Data as a Service (DaaS) in the cloud and a vision to begin a truly transformational process.